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Publishers’ commitment to online communities set to double by 2015
For some years we’ve been observing an upward trend in trade and academic publishers’ use of online communities as methods of marketing and selling their content to consumers. On both sides of the Atlantic this trend seemed to have been … Continue reading
Mendeley, Elsevier and the importance of content discovery to academic publishers
Back in January rumours started emerging that Elsevier was eyeing the London-based academic publishing start-up Mendeley as a possible acquisition target. This week the two companies signed a deal whereby Mendeley becomes part of Elsevier for a sum between $69 … Continue reading
The Five Ed-Tech Accelerators that could change Education Publishing Forever
Anyone who pays attention to the start-up economy will know the important role that incubators or accelerators play in turning smart ideas into viable companies. Some, such as the TechCity initiative in London are a key part of governments’ strategies … Continue reading
The Book Industry Digital Innovation Award
Publishing Technology is delighted to be part of the Australian Book Industry Awards, a celebration of the achievements of authors, booksellers and publishers from over the past year, by sponsoring and helping to select the winner of the highly prized Book Industry … Continue reading
How important are online communities to publishers? New Research
Perhaps the biggest challenge that publishers will have to face as businesses as the digital reading revolution enters its next phase is how they can forge meaningful relationships with consumers. Historically trade publishers have been business-to-business entities which have had … Continue reading
Five Contenders for the ‘Netflix for Books’ Crown Line Up
In just a few short years, subscription-based streaming services like Spotify and Netflix have gone from being tiny start-ups to companies that many believe hold the future of entertainment business in their hands. According to recent forecasts Netflix is on … Continue reading
BISG Rights Webcast
For publishers, rights are not a facet of the business: they ARE the business. Today’s market for published content is rapidly changing. Although this presents new challenges for publishers, authors, and agents, it also opens a new world of rights … Continue reading
Why Social Commerce could be the next step for Publishers
Over the past year we’ve blogged quite a bit about the challenge facing publishers as they transform themselves from primarily trade facing organisations into businesses that sell direct to consumers. At the moment a lot of attention in this area … Continue reading
Macmillan, start-ups and the Brazilian publishing market
In August last year we blogged about Macmillan’s New Ventures, a kind of venture capital fund and incubator for publishing start-ups which we said was a canny hedge against disruptive technologies. Fast forward to this year, and it seems that … Continue reading
What does the journal article of the future look like?
Last week we blogged about how publishers are beginning to re-engineer the textbook. In this blog we looked at how these publishers are using developments in publishing technology to turn the process of learning something from a book into a … Continue reading
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